Broadside Works · Design studio, New York
For nonprofits and their corporate partnerships, designed to work for the people they serve and the supporters who fund them.
Clients include
Selected Work
Carol's Daughter x Mama Glow Foundation
Love Delivered
Five years, from a launch campaign to a CVS store shelf.
Campaigns, events and a 46-page impact report for a maternal health partnership.
Impact report · Publication
2026 Anthem Awards: Gold and two Silvers
Grantmakers for Girls of Color (G4GC)
National Convening
One identity across 30+ print pieces, from bookmarks to eight-foot window graphics.
The identity and event graphics for G4GC's first national in-person convening.
Event Graphics · Event identity
Aetna x Mama Glow
Shared Decision-Making Toolkit
Ad clicks at about four times the display average.
Training materials, a toolkit and a multichannel campaign we designed and ran.
Campaign · Publication
more work
Mental Health Pocket Guide
A 120-page guide from 34 contributors. 2024 Anthem Award, Silver.
Doula Expo
Four years of one event identity, Brooklyn to Hudson Yards. 2024 two Anthem Awards.
Birth Worker Burnout
Research carried from a conference stage to a policy brief.
How we work
Shape
We find the one story that matters and how it shows up across channels.
Design
We build every piece for its format, its audience and its ask.
Measure
We agree on how to measure success before we design.
FOUNDER
Broadside Works was founded by Paola Echegaray, who brings a background in architecture (M.Arch, Columbia GSAPP), UX research and fundraising to every project. Her work has won eight Anthem Awards, including a 2026 Gold, and includes a Fast Company World Changing Ideas honoree.
Have a story that’s bigger than your current materials? That’s our favorite kind.
We reply within two business days.
Broadside Works · Design studio, New York